Social Media Marketing Trends in 2019

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Photo by William Iven on Unsplash

Social media platforms are incredibly useful for businesses. Brands can reach numerous customers and get their feedback simultaneously. It has become inevitable for all brands to establish them as social media influencers because the majority of their customers use social media to make purchasing decisions. Companies must invest in social media marketing as their advertising strategies. Trends that are going to affect social media marketing:

Live Videos

Live videos are present on almost every social media platform. It helps in engaging followers. Live videos are powerful because 3.5 billion live videos have been shared on social media in the year 2018. It is a much more engaging way to interact with customers as they interact six times or more with live content than traditional video uploads. Videos should be made based on the platforms. For example, stories should be in the portrait mode, and traditional timeline posts are useful in the landscape. Read More…

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